welcome to the Ave, where waffle cotton is our thing....

new on the Ave

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our brand has a collection of easy-going, minimal, good-natured, fun wear for the everyday little.

April 4th, we launched our very OWN signature, waffle cotton collection.

our everyday neutral tees, shorts, rompers + more are of the best quality and nothing short of everyday fun.

a new take on pajamas. everyday sets for all day play.

jammy jammies

wear. play, wash. repeat.

on the Ave

we’re all about the fun, everyday!

everyday co.
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today, tomorrow and beyond children wear

our B R A N D

more about us

the little brown box

if you love our ethical sourced clothes, you’ll love our eco-friendly packaged boxes.

Read more

here for the everyday collections